7 feature groups · 40+ capabilities

Everything you need to send emails that actually get read

MoreMail includes features that other platforms charge add-on prices for — validation, warmup, custom tracking, and more.

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AI Suite

Campaign Builder Wizard

3-step wizard: describe your goal, preview the AI-written subject and body, save. Generates subject line, preview text, full HTML body, and a CTA button.

AI Campaign Generator

Generate complete multi-step email sequences from a single text prompt. Supports welcome sequences, product launches, drip campaigns, and more — with personalization tokens included automatically.

Subject Line Optimisation

AI rewrites your subject lines using open-rate data from previous sends. A/B test up to 4 variants and let MoreMail pick the winner automatically.

Spam Score

Before sending, every campaign is scored 1-10 for spam risk. See exactly which phrases to change before they cost you inbox placement.

Inbox Preview

Preview your email exactly as it appears in Gmail desktop, Gmail mobile, and Outlook — including dark mode rendering.

Deliverability

Email Validation

Free MX record check on every subscriber import. Optional ZeroBounce deep validation (200/day free). Invalid addresses never get sent to — protecting your sender reputation.

Warmup Schedule

Automatic daily send cap that ramps from 20 to 2,000 emails over 30 days. Prevents sudden spikes that trigger spam filters on new domains.

Cross-User Warmup Pool

MoreMail users warm each other's accounts. AI-generated emails flow between pool members and get marked as not-spam via IMAP — building real reputation with Gmail, Outlook, and Yahoo.

IP Blacklist Monitoring

Your sending IP is checked daily against 10 free DNS blacklists including Spamhaus ZEN and SpamCop. Get alerted the moment you're listed, with direct delist links.

Custom Tracking Domains

Point your own subdomain (e.g. track.yourdomain.com) at MoreMail's tracking server. Open and click tracking links use your domain instead of a shared platform domain.

List Hygiene

Automatically unsubscribe chronically inactive subscribers to improve deliverability, reduce costs, and keep engagement metrics accurate. Configurable sunset policy with full audit logs.

Lead Acquisition

Reddit Intent Scanner

Scans Reddit every 2 hours for posts expressing buying intent for your keywords. Each post is scored 1-10 by AI. Score ≥6 becomes a lead.

One-click Approve

Approve a lead and they're instantly added as an active subscriber and tagged 'intent_lead'. Triggers any automation you've set up for that tag.

Lead Score Filtering

Filter leads by score, platform, and keyword. See the exact Reddit post that triggered the detection.

Personalisation

Subscriber Enrichment

AI infers company name, job title, tech stack, recent funding, company news, and recent posts from the subscriber's email domain. Updates are stored and reused on every send.

9 Merge Tokens

{{first_name}} {{full_name}} {{company}} {{title}} {{tech_stack}} {{funding}} {{company_news}} {{recent_post}} {{email}} — all replaced at send time, HTML-escaped.

Spintax

{Hi|Hello|Hey} {{first_name}} syntax randomises word choices per recipient. Prevents spam filters detecting identical send patterns across large lists.

Automation

Visual Flow Builder

Drag-and-drop canvas. Choose a trigger, add steps, set conditions. Runs automatically — no code required.

Behavioral Triggers

Trigger automated emails from subscriber behavior: opens, link clicks, inactivity, campaign sends, and external webhooks from Shopify, Stripe, and Zapier.

6 Step Types

Send Email, Wait, Condition (branch), LinkedIn Message, SMS (Twilio), Tag Subscriber. Chain any combination.

6 Triggers

Subscriber Added, Tag Added, Campaign Sent, Email Opened, Link Clicked, Reply Received. Each trigger can run independent flows.

Condition Branching

Split your flow based on email opened, link clicked, tag present, or custom metadata. Build complex sequences without any engineering.

Analytics & Optimisation

Campaign Analytics

Opens, clicks, bounces, unsubscribes, and click-to-open rate per campaign. Sort any column. Click a campaign for per-day open timeline.

A/B Testing

Test up to 4 subject line variants. Distribute recipients round-robin. Let the winning subject run to remaining sends.

Follow-up Campaigns

One-click create a follow-up campaign targeting everyone who didn't open the original. AI rewrites the subject and first line automatically.

Auto-Optimization

AI monitors campaigns, rewrites subject lines, and automatically resends to non-openers — boosting open rates without lifting a finger.

Send-Time Optimization

AI analyzes 60 days of open history to find each subscriber's peak engagement hour and staggers delivery automatically.

Engagement Scoring

Automatic 0–100 engagement scoring for every subscriber based on opens, clicks, replies, recency, and frequency. Segment by hot, warm, and cold tiers.

Revenue Attribution

Track revenue generated by every email campaign. Shopify, Stripe, and manual conversion tracking with auto-attribution and daily trend dashboards.

Merchant Network

Offer Marketplace

Browse partnership offers from other MoreMail merchants. Join an offer and you get a unique tracking link to embed in your campaigns.

Commission Tracking

1×1 pixel fires on conversion. Platform logs the sale, calculates commission, credits your account. Real-time earnings dashboard.

Create Your Own Offers

Set a commission rate, minimum audience size requirement, and offer description. Other merchants can browse and apply to partner.

Every feature. Every plan.

No feature gates. No add-on pricing. Start free, scale when you need to.